I’m a creative director and designer with over twenty years of experience, and a deep respect for what design can do when it’s working at its best: clarifying something complex, shifting how someone feels about a brand, or putting visual craft in service of something worth believing in.

I spent two decades running compoundEye, a studio I founded that took on everything from healthcare and publishing to consumer brands and education, before moving into in-house brand leadership. Most recently I led the creative and brand function at Octopus Investments, where I drove a company-wide rebrand across every touchpoint and international market. I started my career at Pentagram, and that early grounding in craft and rigor has stayed with me ever since. Along the way I’ve taken on projects that range from financial services to US election campaigns, the latter as a volunteer, so that I can use my skills for causes I care about.

I’m London-based and open to what’s next, permanent or freelance, and particularly drawn to organisations where the work and the values point in the same direction.